We work with our customers to identify the level of service they need in order to make continued use of our products and services. We identify the marginal level of service that will create the demand we are seeking. This level of service represents the lowest cost service option that will enable us to realise a viable number of customers and level of use.

Teams plan work to fill their short-term planning horizon. With a clear understanding of current priorities and the capacity of the team, work items are chosen to satisfy the forthcoming delivery goals. The team elaborates the plan as necessary to ensure that there is a shared understanding of the work that is required.

We review the level of service provided in relation to the desired levels of service that have been agreed. We involve customers in this review to ensure we obtain current feedback and to demonstrate transparency about our service achievement. Other interested stakeholders are also involved.

The Sprint Review is a Scrum event. Its purpose is to show the progress the team has made to its customers and to other stakeholders. Most importantly of all the team seeks feedback from its customers, as well as from other stakeholders that are present.

We work with customers to create commercial agreements that actively support our collaborative and experimental style of work. As the agreements are executed, we continuously work to ensure that mutual commitments are made and fulfilled. Working with the customer we review the progress of the work under the agreement. When necessary we collaborate to refresh the agreement to cover the changing circumstances.

The successful creation of a product that delivers services that meet our customers needs depends on a clear and transparent definition of the product that can be shared with customers and the different stakeholder groups. At least three different views of the product need to be thought about - Strategy, Roadmap and Backlog.